Our Philosophy

Howard Park Wines has a very simple mantra when it comes to the production of its wines - premium wine can only come from excellent fruit. Since its foundation Howard Park has held the belief that each variety is best suited to particular climates and soil types within the two premium wine regions of Margaret River and the Great Southern. Over the past 20 years, Howard Park has exerted considerable effort into defining and classifying the vineyards in these two regions by variety to ensure the quality levels demanded are continually upheld and improved. We believe this approach ensures that each bottle of Howard Park wine is the finest expression from these two regions and continues to over deliver on your expectations.

“We have a simple philosophy; premium wine can only come from excellent fruit. Simply, we go to wherever the fruit grows best.” Jeff Burch

The secret to our success for past and future is this simple philosophy …

Uncompromising commitment…

Commitment to Western Australia’s best grape growing regions of Margaret River and the Great Southern with our vineyards, wineries and cellar doors in each region and the launch of our single vineyard wines.

Commitment to sourcing the very best fruit from specific vineyards and in many cases specific blocks on these vineyards in Western Australia’s Margaret River and cooler Great Southern regions.

Commitment to traditional winemaking skills, the use of new French oak and careful blending procedures to ensure perfect harmony is achieved.

Commitment to fulfilling a family passion for wine.

This founding two region philosophy aligns with Howard Park’s wine making philosophy which adopts an ethos for integrating the old with the new. Howard Park embraces modern technology whilst employing traditional wine making techniques and produces internationally recognised wines of the highest quality. As a result our Riesling, Chardonnay, Cabernet Sauvignon and Shiraz wines are only ever produced in very small quantities, but are noted for their rare balance of elegance and power with a proven history of ageing with increased complexity and interest.